In the early years of any industry, you can expect customers to come to your business simply because you are the only one offering a certain product or service in your area. However, as the industry grows and the opportunities become more and more lucrative, new businesses offering competing products or services will flood your [...]
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Use Evaluations to Better Plan Ahead
340 views. Posted by Raymond on February 16th, 2012
In business, as in life, things don’t always work out how you want them to. There are always unexpected events that either improve your chances at success or reduce it significantly. While it is not possible (and not practical) to fully prepare for all situations you might encounter, it is possible to reduce the effects [...]
The Three Types of Workplace Set-up
403 views. Posted by Raymond on February 14th, 2012
The set-up you have in your workplace is very important to maximizing the results your employees produce. You may have one type of set-up running, but it may not be the best for your type of business. The first type of set-up is called the sweat shop. This kind of workplace emphasizes the authority of [...]
Use Press Releases to Gain Quality Exposure
271 views. Posted by Raymond on February 13th, 2012
In the Philippines, getting the media to talk about your product or service is one of the most effective ways to generate publicity for it. Many business owners pay for this kind of exposure, mainly because of the way the news are looked at by many people – it is usually seen as highly credible, [...]
Intelligence is Not Just for the Military
303 views. Posted by Raymond on February 12th, 2012
Battles are won not with brute force, but with knowledge and strategy. This has been true since the beginning of civilization, and even in business, where competition is a very real threat to your survival. But because of the fast pace of innovation and development, it’s not enough to rely on the news to find [...]
Using Events to Promote Your Business
328 views. Posted by Raymond on February 11th, 2012
Promotional events are very effective tools for getting your business into the spotlight. Not many business owners value the sales and promotions they can get from events like product launches, sponsored parties or concerts, among others. They see it more as an expense than as an investment. However, companies like San Miguel have it figured [...]
Have A System to Follow
356 views. Posted by Raymond on February 10th, 2012
The most successful businesses in the world have a proven system for success. They don’t play things by chance – they have a specific set of steps to follow for normal situations, and specific steps to develop a plan for any unexpected events. It may seem like a lot of planning, but the groundwork for [...]
Success is Everyone’s Responsibility
378 views. Posted by Raymond on February 9th, 2012
The success of any business is determined not by just one person, but by each and every person involved with the business. It’s not just the business manager, or the shift manager, or the sales person’s responsibility. It is everyone’s. Here’s why. Think of your business as a person. The first thing you notice is [...]